This session explores how strategic marketing transforms brands into thriving businesses, creating lasting impact through effective storytelling, positioning, and customer engagement.

8 startups at the ideation stage presenting creative concepts and emerging business ideas.

Explore how international startups are scaling and succeeding within Saudi Arabia’s dynamic market.

This session highlights how Saudi Arabia’s innovation ecosystem is leveraging technology to transform healthcare and other sectors, driving purposeful solutions and impactful advancements.

This session explores practical applications of AI beyond the hype, showcasing real-world use cases that drive innovation, efficiency, and tangible business impact.