In a world experiencing rapid economic transformations and growing competition for growth opportunities, this workshop aims to enable participants to understand the factors influencing global economic prosperity and analyze what hinders its expansion. It also explores how Saudi Arabia can strengthen its position as an active driver in the international economic landscape. The session takes a comprehensive look at the root challenges facing global growth and highlights inspiring examples, such as the PayPal model, as a case of financial innovation that opens new horizons for digital trade. It also discusses tools and policies that accelerate economic development and enhance competitiveness. By the end, participants will gain strategic insights and analytical skills that help them translate knowledge into practical applications, contributing to building a more open and sustainable Saudi economy on the global stage.

Modern business environments are increasingly adopting franchising as an effective tool for expansion and partnership building. This workshop enables participants to understand the core concepts of franchising, assess their brand’s readiness to grant franchise rights, and explore various franchise models and types. It also addresses the key challenges and misconceptions related to franchising, helping participants evaluate opportunities and make strategic decisions that enhance their competitiveness and business growth.

Identifying the factors used to evaluate available investment opportunities in franchising. Discussing scientific methods for evaluating the franchise targeted for investment. Discussing scientific methods for evaluating franchise exit strategies.

A Session with Advisor at the Medical Device Manufacturers Association

Developing innovation methodologies to design unique products and identify new, sustainable growth paths for the venture.